1 Segment Reporting
The Group consists of four independently managed business units: Real Estate, Automotive, General Marketplaces, and Finance & Insurance. These units are defined according to their underlying markets and the specific characteristics of the marketplaces in which the Group operates. The Group’s Central Services unit provides corporate functions that support the entire organisation.
The reportable segments are Real Estate, Automotive, and General Marketplaces. The business unit Finance & Insurance and the Group’s Central Services are disclosed under Other.
Real Estate (RE) provides digital platforms and services for renting, selling, and managing property. The primary sources of income are subscriptions and listing revenues. Business customers typically generate revenue through package models, with the right to publish a set number of listings over a specified period. Both business and private customers may purchase additional individual listings. Further revenue comes from value-added services designed to increase the visibility and performance of listings. In addition, revenue also comes from software licenses, including subscription-based CRM solutions and digital real estate valuation tools.
Automotive (AU) operates digital marketplaces for new and used vehicles and motorbikes. Revenue is primarily generated through subscriptions for business customers, who can choose from a range of tailored packages aligned with their commercial needs. Further revenue comes from individual listings, predominantly from one-time vehicle sales by private customers, and advertising space on the platforms.
General Marketplaces (GM) operates digital marketplaces that facilitate transactions between buyers and sellers across a broad range of new and used goods and services. The primary revenue source is success fees, which represent a percentage of the underlying transaction value. Additional revenue comes from advertising space on the websites and within the mobile applications.
Other comprises the non-reportable segment of Finance & Insurance as well as the Group’s Central Service functions.
The operating segments are aligned with the Group’s management structure and internal reporting to the Chief Operating Decision Maker (CODM), identified as the Executive Leadership Team (ELT). The ELT monitors the operating results of each business unit individually to facilitate decisions regarding resource allocation and performance assessment. Eliminations are presented separately and include reconciling items related to intersegment revenues. Transactions between operating segments are conducted on an arm’s-length basis, comparable to transactions with third parties. All material revenues are generated in Switzerland and all significant non-current assets are located in Switzerland.
2025 | ||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
in CHF thousand | RE | AU | GM | Subtotal¹ | Other | Eliminations | Total | |||||||
Classified revenue | 135,803 | 77,448 | 9,943 | 223,194 | – | – | 223,194 | |||||||
Transactional revenue | – | 731 | 51,231 | 51,962 | – | – | 51,962 | |||||||
Advertising revenue | 1,578 | 2,532 | 6,717 | 10,827 | 395 | – | 11,222 | |||||||
Services & other operating revenue | 27,238 | 700 | 6,473 | 34,411 | 11,200 | – | 45,611 | |||||||
Intersegment revenue | (472) | 301 | 1,293 | 1,122 | – | (1,122) | – | |||||||
Revenue | 164,147 | 81,712 | 75,657 | 321,516 | 11,595 | (1,122) | 331,989 | |||||||
Capitalised self-developed intangible assets | 13,855 | 4,772 | 6,510 | 25,137 | 1,717 | – | 26,854 | |||||||
Adjusted operating expense² | (79,074) | (32,180) | (47,006) | (158,260) | (21,544) | 1,122 | (178,682) | |||||||
Adjusted EBITDA² | 98,928 | 54,304 | 35,161 | 188,393 | (8,232) | – | 180,161 | |||||||
Other segment information | ||||||||||||||
Capital expenditure | (15,355) | (8,256) | (6,548) | (30,159) | (3,765) | – | (33,924) | |||||||
Adjusted EBITDA less capex² | 83,573 | 46,048 | 28,613 | 158,234 | (11,997) | – | 146,237 |
1Total of reportable segments.
2Refer to Alternative Performance Measures for details on the calculation methodology.
2024 | ||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
in CHF thousand | RE | AU | GM | Subtotal¹ | Other | Eliminations | Total | |||||||
Classified revenue | 120,528 | 66,671 | 8,869 | 196,068 | – | – | 196,068 | |||||||
Transactional revenue | – | 67 | 46,630 | 46,697 | – | – | 46,697 | |||||||
Advertising revenue | 1,656 | 2,442 | 7,383 | 11,481 | – | – | 11,481 | |||||||
Services & other operating revenue | 24,364 | 603 | 1,343 | 26,310 | 10,323 | – | 36,633 | |||||||
Intersegment revenue | (703) | 444 | 1,102 | 843 | 286 | (1,129) | – | |||||||
Revenue | 145,845 | 70,227 | 65,327 | 281,399 | 10,609 | (1,129) | 290,879 | |||||||
Capitalised self-developed intangible assets | 13,226 | 3,871 | 6,912 | 24,009 | 1,319 | – | 25,328 | |||||||
Adjusted operating expense² | (83,303) | (31,056) | (44,968) | (159,327) | (18,789) | 1,129 | (176,987) | |||||||
Adjusted EBITDA² | 75,768 | 43,042 | 27,271 | 146,081 | (6,861) | – | 139,220 | |||||||
Other segment information | ||||||||||||||
Capital expenditure | (15,725) | (5,171) | (7,512) | (28,408) | (3,896) | – | (32,304) | |||||||
Adjusted EBITDA less capex² | 60,043 | 37,871 | 19,759 | 117,673 | (10,757) | – | 106,916 |
1Total of reportable segments.
2Refer to Alternative Performance Measures for details on the calculation methodology.
Under IFRS Accounting Standards, segment reporting reflects the internal organisation and management‘s approach to evaluating performance. Any changes in the Group’s management structure, reporting lines, or internal allocation methods may result in adjustments to segment reporting to ensure alignment with the way financial information is reviewed by the CODM.
Over the course of 2025, the Group updated its revenue segmentation structure to more closely align with the underlying business models and enhance transparency for external stakeholders. The revised segmentation consolidates all classifieds and related products under their respective revenue streams, while providing a clearer distinction for non-classifieds, such as third-party advertising and other services. Management believes this refinement also improves comparability with industry peers.
The table below sets out the reclassification of the affected revenue streams and segments for 2024. Non-affected segments and streams are summarised under reconciliation items. Total Group revenue remains unchanged.
2024 | ||||||
|---|---|---|---|---|---|---|
in CHF thousand | Reported | Reclassification | Restated | |||
Real Estate | ||||||
Classified revenue | 118,014 | 2,514 | 120,528 | |||
Advertising revenue | 2,633 | (977) | 1,656 | |||
Services & other operating revenue | 25,901 | (1,537) | 24,364 | |||
Automotive | ||||||
Classified revenue | 62,185 | 4,486 | 66,671 | |||
Advertising revenue | 5,852 | (3,410) | 2,442 | |||
Services & other operating revenue | 1,679 | (1,076) | 603 | |||
Reconciliation items | 74,615 | – | 74,615 | |||
Revenue | 290,879 | – | 290,879 |
Reconciliation of Adjusted Results
The reconciliation of Adjusted EBITDA to the result according IFRS Accounting Standards is as follows:
in CHF thousand | 2025 | 2024 | ||
|---|---|---|---|---|
Profit after tax | 68,027 | 61,422 | ||
Income tax | 16,334 | 7,195 | ||
Profit before tax | 84,361 | 68,617 | ||
Financial expense | 5,388 | 3,012 | ||
Financial income | (433) | (593) | ||
Profit before financial income/expense and tax | 89,316 | 71,036 | ||
Depreciation, amortisation, and impairment | 55,567 | 59,220 | ||
Adjustments related to¹ | 35,278 | 8,964 | ||
Share-based compensation | 22,786 | 4,076 | ||
Mergers and acquisitions | 835 | 1,061 | ||
Reorganisations | 742 | 3,344 | ||
Preparation of the initial public offering | 3,826 | 729 | ||
Selected IAS 19 pension components | 7,089 | (246) | ||
Adjusted EBITDA | 180,161 | 139,220 |
1Refer to Alternative Performance Measures for details on the adjustments.
The reconciliation of Adjusted EBITDA less capex is presented below:
in CHF thousand | 2025 | 2024 | ||
|---|---|---|---|---|
Adjusted EBITDA | 180,161 | 139,220 | ||
Capital expenditure for | (33,924) | (32,304) | ||
Acquisition of property, plant, and equipment | (894) | (1,998) | ||
Development and acquisition of intangible assets | (33,030) | (30,306) | ||
Adjusted EBITDA less capex | 146,237 | 106,916 |
Contract Liabilities
Contract liabilities reflect the Group’s obligation to provide services to its customers for which consideration has been received. As at 31 December 2025, contract liabilities amounted to CHF 4,186 thousand (previous year: CHF 4,393 thousand). Contract liabilities outstanding at the beginning of the respective reporting period were fully recognised as revenue within the subsequent financial year, with no remaining contract liabilities carried forward.
Accounting Policies
The following valuation principles apply to the recognition of revenue in accordance with the IFRS Accounting Standards and are consistently applied to segment reporting:
- The Group recognises revenue to reflect the transfer of control of promised goods or services to customers, representing the consideration the entity expects to receive in exchange for those goods or services.
- Revenue is measured at the transaction price specified in the contract. The Group does not have contracts in which the period between transfer of promised services to the customer and the customer‘s payment exceeds one year. As a result, the Group does not adjust the transaction price for the time value of money.
- Revenue is recognised net of sales deductions and value-added tax, while bad debt losses are recorded under other operating expense. Any consideration not yet received is recognised on an accrual basis. Contracts with customers typically specify a payment term of 30 days. The Group has no material obligations for refunds, guarantees, or similar commitments.
- Revenue from contracts with multiple performance obligations (multi-component contracts) is allocated based on the selling price of each individual performance obligation. Where individual selling prices are not available, revenue is allocated using formulas that represent the best estimate of the standalone selling prices.
- The Group does not hold material assets arising from contracts with customers. Contract liabilities represent payments received in advance of performance for advertising and classified contracts. These liabilities are recognised as revenue once the Group fulfils its performance obligation under the contract.
- In the statement of profit or loss, the Group classifies revenue into the following product or service revenue streams:
- Classified revenue is recognised over the contract period during which listings are displayed on the Group’s marketplaces. Listing fees in contracts that entitle customers to display a listing for a defined period are recognised proportionally over that period. Similarly, revenue from premium products active for a specified maximum duration is recognised over that period.
- Advertising revenue comes from the sale of advertising space on the Group‘s platforms. This revenue is recognised over the period in which the ads are displayed.
- Transactional revenue primarily consists of success fees, which represent a percentage of the underlying transaction value. This revenue is recognised when the transaction is successfully completed between the two parties and the payment becomes due.
- Services & other operating revenue primarily comprise subscriptions for software licenses relating to CRM systems and digital real estate valuation tools. These arrangements provide customers with access to hosted software solutions over a defined contractual term. Revenue is recognised over time on a straight-line basis over the contractual period, as customers simultaneously receive and consume the benefits of the services provided. Revenue from transaction-based services, such as the referral of leads to third parties, is recognised at the time the service is rendered, based on a cost-per-transaction pricing model. Revenue from the sale of shipping labels is recognised at the point in time when the shipping label is made available to the customer and the performance obligation is fulfilled. Other operating revenue encompasses various smaller income streams that are not individually material.
Segment performance is evaluated using non-GAAP alternative performance measures, which are derived from amounts calculated under IFRS Accounting Standards or based on non-IFRS methodologies. These measures are not intended to substitute performance measures defined by the IFRS Accounting Standards and may not be directly comparable to alternative performance measures used by other companies. For further information, including definitions and reconciliations, reference is made to Alternative Performance Measures.