Other Business Units

Platform Innovation and Development

In the 2025 financial year, Finance & Insurance boosted platform integration across SMG brands, expanded partner-based distribution, and improved operational execution, with a clear focus on delivering customer value while enabling partners to convert demand more effectively. Financing fees were integrated directly into AutoScout24 vehicle listings, empowering end users to assess affordability earlier and compare vehicles based on monthly costs rather than headline prices. This increased transparency reduced friction in decision-making and led to more informed enquiries, with clear customer intent improving lead quality for car dealers and banking partners. Finance & Insurance launched a health insurance comparison service through a white-label partnership with the news site Blick to provide end users with an additional, trusted access point for comparing offers. The partnership expanded reach beyond SMG-owned channels and enabled a more diversified revenue base by capturing demand earlier in the research journey. New WhatsApp-based marketing automation improved credit conversion, enabling faster and more convenient communication for end users. For banking partners, this improved post-enquiry engagement, reduced drop-off, and shortened the time from initial lead to application, resulting in higher completion rates.

Capital Expenditure

in CHF million, capex in % of revenue

The delivery of these product and infrastructure initiatives was supported by a disciplined capital allocation approach.

Capital expenditure for Finance & Insurance and Central Services decreased slightly by CHF 0.1 million (–3.3%) year-on-year to CHF 3.8 million, primarily due to lower investment in property, plant, and equipment, which declined from CHF 1.8 million to CHF 0.9 million. This reduction reflects tighter hardware portfolio management and fewer facilities-related additions.

The decrease in capital expenditure was partly offset by greater investment in the development and acquisition of intangible assets, which increased from CHF 2.1 million to CHF 2.9 million after a one-time payment of CHF 0.8 million for the perpetual FinanceScout24 brand licence. Excluding this one-off item, capital expenditure would have decreased to CHF 3.0 million, corresponding to 25.6% of revenue, compared to 36.7% in 2024.

Business Performance

In 2025, the Other business units delivered a solid performance, with total revenue increasing by 9.3% to CHF 11.6 million. The majority of this revenue is generated by the Finance & Insurance business unit, which comprises a diversified portfolio of products with distinct monetisation models. Consumer credit and vehicle insurance represent the core revenue streams, alongside PartnerHub and selected banking and insurance services. Finance & Insurance’s revenue growth reflects the successful execution of key product launches, deeper integration of the business unit across the Group’s ecosystem, and ongoing operational improvements. Finance & Insurance demonstrated healthy resilience in a complex regulatory and lending environment while further strengthening its long-term strategic position in both insurance and financing.

Vehicle insurance was the primary growth driver in 2025, with quote-offer revenue increasing by 19.9%, supported by impressive PartnerHub performance in the first half of the year. PartnerHub, a B2B2C solution integrated into the AutoScout24 dealer tool, enables dealers to offer complementary products such as insurance and financing within the sales journey, enhancing conversion potential and expanding service offerings.

Despite a conservative lending environment, financing revenues increased by 6.4%, driven by the continued development of credit and leasing solutions via PartnerHub. Ongoing integration of financing solutions into AutoScout24 further increased visibility and funnel activity, providing a solid foundation for performance in 2025 and future expansion opportunities.

Additional growth came from the first full-year revenue contribution from the moneyland.ch platform following its acquisition in mid-2024. Excluding this inorganic effect, like-for-like revenue growth in the Other business units amounted to 2.3% in 2025. Further contributions came from the positive development of third-party advertising and the successful launch of a new health insurance funnel in 2025.

Revenue Development

in CHF million, growth in %

Adjusted EBITDA

in CHF million, margin in %

The Adjusted EBITDA of the Other Business Units, which includes Finance & Insurance and the Group’s Central Services, decreased to CHF –8.2 million in 2025 from CHF –6.9 million in 2024. The year-on-year decline of CHF 1.3 million primarily reflects higher non-allocated corporate costs within Central Services, driven by increased IPO-related investments, including the establishment of an investor relations function, expanded financial compliance and reporting processes, and higher governance-related expenditure.