About SMG

SMG Swiss Marketplace Group Holding AG and its subsidiaries (SMG or the Group) form a network of online marketplaces and a cutting-edge digital business that simplifies people’s lives with innovative products.

With over 900 employees1 across seven countries (as of 31 December 2025), SMG serves business and private customers, offering solutions for buying and selling secondhand items, finding real estate and vehicles, comparing financial services, and making sustainable choices.

In September 2025, SMG Swiss Marketplace Group Holding AG (SMG Holding or the Company) became the ultimate parent company of the Group and took an important step in its corporate journey by publicly listing its shares on the SIX Swiss Exchange. For more information see Group Structure and Shareholders in SMG’s Corporate Governance Report.

SMG’s values of “Better Together”, “Aim High”, and “Act Responsibly” guide the Group’s decisions and shape its approach to the environment, its people, and wider social commitments.

Through its digital marketplaces and tools, SMG connects supply and demand to support business and everyday life decisions. To enable more responsible choices, it combines data, technical expertise, and insights with sustainability-factors. Several of the platforms are designed with circularity at their core, including Ricardo, tutti.ch, and anibis.ch. These platforms help drive growth in the circular economy and keep resources in use for longer, while minimising waste and other environmental impacts.

SMG’s online marketplaces are organised into four independently managed business units:

  • Real Estate: Digital platforms and services for renting, selling, and managing property. Includes ImmoScout24, Homegate, Flatfox, alle-immobilien.ch, Immostreet.ch, home.ch, Publimmo, Acheter-Louer.ch, CASASOFT, and IAZI.
  • Automotive: Marketplaces for new and used vehicles. Includes AutoScout24 and MotoScout24.
  • General Marketplaces: Platforms for buying and selling used goods and services. Includes Ricardo, tutti.ch, and anibis.ch.
  • Finance & Insurance: Tools and services for comparing and managing finance and insurance solutions. Includes FinanceScout24 and moneyland.ch.